How Often Should I Update Business Card Graphics?

Free Streamed TV wrote:

How often should I update the graphics or images on my business cards?

Thanks for the business card question Tristan! In terms of updating, you can check out this post about wasting business cards. Check out the last section on design.

Personally I update my business cards every time I go through my box of 1,000. In my current business, 1000 business cards last about 6 months to a year. Before I order new business cards I try to spend a little time looking through unique business cards.

If I see a style, font, color scheme or something that I think I would like to incorporate I send it to a designer and tell him I want my business cards updated.

Then, when I get my new design I choose from the new design or my current design. The last two orders have been exact duplicates since I liked my current design more than the new business card design.

That’s how I do it, maybe you’ll find a different way, but the point needs to be made, don’t keep your business cards for 5 years and expect them to be current!

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