Cards that Work

A business card has to work for you and your company.  If it doesn’t meet the basic criteria then it can cost you sales.  It must clearly have your company name displayed.  If this is missing the trash can will be its demise.  Your name must be printed on the card, not hand written.  A … Read more

How to Make Business Cards Convert

Yesterday we discussed designing your business card with your end goal in mind.   Some people want more calls, some people want brand recognition.   Discovering what you want is the first step in figuring out how to make your business cards convert. Keep these design ideas in mind when creating a business card that … Read more

What is the Purpose of your Business Cards?

Converting prospects into clients is something that takes years of practice, experience and testing.   You’ll never know what advertising or marketing method will convert the best, but one this always remains true.   If you do nothing, you’ll have no business. With that in mind, business cards are a great place to start with … Read more

Self Employed Business Cards

When you lose your job, a common thought is, “I don’t like working for a boss, why don’t I work for myself?”   That thought usually spawns ideas and before you know it you’re registering your business name and you need business cards.   Self employed business cards tend to take on two distinct forms. … Read more