Randi Glazer Emphasizes Importance of Consistent and Varied Visibility in Business

Randi Glazer has a longstanding reputation as one of the most knowledgeable insurance professionals in the industry, and her skills as an underwriter have been frequently lauded by peers who recognize the rarity of a professional so consistently devoted to such a detail-oriented and exacting approach to underwriting. While Glazer’s reputation is built on her clear … Read more

Ugly Business Cards

The purpose of a business card can be lost if the card is truly ugly.  The customer looks at the card and is offended by the artwork and you are out of work.  The better avenue to pursue for the business card is strictly business.  The card has a purpose and don’t try to jazz … Read more

Store Those Cards

I used to know a businessman that kept mounds of business cards in a rubber band sorted in alphabetical order.  He would pull them out and shuffle through them whenever he needed to make a call.  He had a black berry but didn’t know how to get the information into the phone.  Even if he could … Read more

Card and Business

The best business card you can hope for will not hurt your business.  The card itself will not bring you business success but a bad card can hurt you.  Imagine a business card with something offensive in the print.  The best that can be expected from a good business card is that is conveys your … Read more

Busy Cards

Is your business card too busy?  I mean is it so cluttered with in formation that it is very difficult to read?  Many are.  Just think of what you do when you are handed one of these cards.  I say most are thrown away.  The real trick is to put key information on the card … Read more