SEO Poker Tournament
Just a FYI for anyone interested, there is a free-to-join poker tournament with a $5000 payout. Signup at Black Hat SEO and get all the details there. I’ll be there!
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Promoting a Special Offer With Business Cards
Marketing budgets range from $0 per month to money that companies like Pepsi refuse to disclose. So when considering the importance of your marketing campaign it is important to remember that you are on a budget.
Let’s use a newspaper as an example. If you are a newspaper publisher and always have an offer of 2 weeks free, but want to reach more people, how could you do that with business cards? Easy, put that offer on the back of every employee’s business cards.
Maybe however, you’ll want to change the special to say something like, “Mention promotional code: 4free and you’ll get 4 weeks of newspaper service free!”
Marketing budgets range from $0 per month to money that companies like Pepsi refuse to disclose. So when considering the importance of your marketing campaign it is important to remember that you are on a budget.
Let’s use a newspaper as an example. If you are a newspaper publisher and always have an offer of 2 weeks free, but want to reach more people, how could you do that with business cards? Easy, put that offer on the back of every employee’s business cards.
Maybe however, you’ll want to change the special to say something like, “Mention promotional code: 4free and you’ll get 4 weeks of newspaper service free!”
The marketing effect will be easy to guage because you’ll be able to see how many people mention that promo code and you’ll know if it is working.
If it works great, if not, back to the drawing board for you! The marketing effect will be easy to guage because you’ll be able to see how many people mention that promo code and you’ll know if it is working.
If it works great, if not, back to the drawing board for you! Marketing budgets range from $0 per month to money that companies like Pepsi refuse to disclose. So when considering the importance of your marketing campaign it is important to remember that you are on a budget.
Let’s use a newspaper as an example. If you are a newspaper publisher and always have an offer of 2 weeks free, but want to reach more people, how could you do that with business cards? Easy, put that offer on the back of every employee’s business cards.
Maybe however, you’ll want to change the special to say something like, “Mention promotional code: 4free and you’ll get 4 weeks of newspaper service free!”
The marketing effect will be easy to guage because you’ll be able to see how many people mention that promo code and you’ll know if it is working.
If it works great, if not, back to the drawing board for you!
Random Posts
Presidential Business Cards
As any professional business person knows, business cards are a great way to have a potential client remember you. But does the President of the USA need people to remember him?
Regardless, the President (past and current) always have business cards. During many presidencies you can even write a letter to the president and he will mail you a business card. Well, someone on his staff will mail you a business card.
These business cards are usually embossed with a gold presidential seal right in the middle. Many times they have a fake signature right over the middle of the card (lithograph) and the address of the White House in the top right corner.
Oh, and you can even buy them on eBay! Here is a signed business card from Gerald Ford. If you are named “Jim” this can be even more special:
Gerald Ford signed business card
George Bush Sr. business card
So if you are interested in getting a business card from the president, send him a letter and let me know how it goes!
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Jeremy Wright’s Business Cards
Jeremy Wright, President of B5 Media, posted some business cards that he took to TechCrunch 7. What makes this business card stand out to me is the fact that they were printed specifically for TC 7. They even have “@techcruch” on the front of them.
Jeremy says, “I’ve always, always had issues with business cards. After every event, I try and email folk to say thanks and see if there are any opportunities there. But I have two problems…
I can’t figure out where I met each person… Was it a dinner? A conference? A party?”
Makes sense to me, put the event on the front of the business card and you’ll remind the recipient of the time and event in which you handed them the business card.
Here are my suggestions for Jeremy’s business card.
1. Lose the greenish yellow bar. The color of the bar does nothing for me. I would rather see the card have some angled stripes separating the logo from the contact info.
2. Move the “@techcrunch”. I don’t like how the techcrunch tag blocks part of the reflection of the logo. The logo looks perfect, but the techcruch tag should be placed below the reflection.
3. Add something unique. I would make a large version of the logo and turn it a little, set the opacity to about 25% and put it on the left side behind the current logo. That would give the business card some character.
Other than those three suggestions I like the font used for both the logo and the text, and I also like the simplicity of the overall business card.
Good luck Jeremy!
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25% off All Products at VistaPrint.com
VistaPrint.com is currently running a special promotion that will get you 25% off of any product they sell!
To take this coupon you don’t need to use a code, you just need to use this link.
For free business cards use this link.
Here are a few good deals I found:
1000 Premium business cards, Full Color with Foil Accent: $44.98 + shipping.
1000 Premium business cards, Full Color with Glossy finish: $31.23 + shipping.
Those are just two examples, you can of course order any of the following and still use the 25% off:
Announcements - 4 x 8
Announcements - 5.5 x 4
Brochures
Business Cards - Free
Business Cards - Personal
Business Cards - Premium
Calendars - Desk
Envelopes - #10
Envelopes - #9
Envelopes - 6×9
Envelopes - A-2
Flyers
Folders
FREE Checks
Gift Tags
Gift Tags - Caricature
Holiday Cards - Flat
Holiday Cards - Folded
Holiday Folded Calendar Cards
Holiday Postcards - 4 x 8
Invitations - Flat - 4 x 8
Invitations - Flat - 5.5 x 4
Invitations - Folded - 5.5 x 4
Letterhead
Magnets - Large
Magnets - Small
Multi Purpose Labels
Note Cards - Flat
Note Cards - Folded
Note Pads
Postcards - Oversized
Postcards - Standard
Return Address Labels
Rubber Stamps - Date
Rubber Stamps - Free
Rubber Stamps - Large
Rubber Stamps - Pocket
Rubber Stamps - Signature
Rubber Stamps - Small
Sticky Notes
Sticky Notes - Free
Three-to-a-Page Checks
Wallet Checks
Coupon Code: Click Here
Expiration: March 13th, 2007 (4/13/2007)
